Super premium domains are sought after by branding agencies and their corporate clients. Online purchases require a level of confidence that premium domains naturally deliver.

A company’s domains are often their most valuable and important assets.

Domains serve two functions:

  1. A memorable alphanumeric address for a website.
  2. The brand that interacts with customers and clients.

Premium domains help companies build and maintain their brand recognition.

Premium Domain Name Definition

Premium domain names are short and memorable domain names that pass the radio test and are easy to spell. They are usually either brandable domains or generic domains. A premium is already owned by a person or a registry.

Benefits of Premium Domains

  • Memorability
  • Easier to spell
  • Increased Traffic
  • Search Engine Ranking
  • Brand Recognition
  • Immediate Presence
  • Higher Profits
  • Great Investment

How Much is a Premium Domain?

Premium domains cost significantly more than a typical domain name purchase, anywhere from thousands to hundreds of thousands of dollars. The average price of a premium domain name depends on the marketplace, the seller, and the buyer. One word .com domains are the most expensive. Medium quality two-word domains on marketplaces such as GoDaddy and Sedo usually sell for under $10,000. Brandable one-word domains usually sell for more than $100,000. Tasty.com is listed for $2,999,888 USD.

The prices of the most valuable premium domains are usually kept confidential, however, here are some examples of amounts paid for a premium domain, in USD:

  • iCloud.com sold for $4.5 Million
  • Purple.com $900,000, purchased in 2017 by PURPLE INNOVATION, LLC
  • AutoInsurance.org $440,000, sold on MediaOptions in 2011.
  • Star.org $225,000, sold on Sedo in 2018 – The Star Federation Network, Name Service & Identity Authentication & Value Transfer
  • Garbuio.com $55,300 (€45,000) – Garbuio Dickinson is a tobacco machinery company.
  • MissMary.com $20,000 – Miss Mary of Sweden is a world class lingerie company.
  • Konzept.com €8,000 – Konzept GMBH of Italy.
  • CannaMedical.com $7,000 – Cannamedical Pharma GmbH, if Germany.
  • Sanicat.com $4,400 – Tolsa is a pet-hygiene product manufacturer and Sanicat is a brand.
  • Instart.com $4,000 – Instart Logic is an ad revenue optimization company.


 

What Are the Advantages of a Super Premium Domain Names?

  • Increased Traffic
  • Search Engine Ranking
  • Brand Recognition
  • Immediate Presence
  • Higher Profits
  • Great Investment